• Aussie Sydney Business Coach

    Jen Harwod

    Business Coach of 20+yrs

    She walks the talk

    Is genuinely interested in seeing you win!


    "I'm excited about growing businesses, results and creating genuine leaders!"

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    Business Coaching

    Sales - Growth - Pivots - Leadership

    Business Coaching - in person, via skype or on the phone. Jen has been business coaching for 21 years. She has personally worked with over 3,500 businesses and leaders one-on-one in all over the world. Jen's run an award winning business coaching practice for 21 years and has also founded and runs a national award winning retail business (Happy Hair Brush) since January 2018. She's doing business, not just talking about it. Jen's clients success is a result of doing the right thing, consistently over time through accountability, great strategies and persistence. Coaching makes that happen.


    Jen's coaching also causes the business leader to completely shift their thinking from reaction to creation. You're trapped in your business if you are always reacting. Jen also ensures the leader surrounds themselves with like-minded and successful people. You cant be a rock star business doing everything yourself. You need a team of people to work with and FOR you. Jen will help you select the right team for you so you don't stuff it up and hire the wrong person so you can finally start to breathe and think again.


    Jen knows business and she knows what it takes to ride the waves of change, industry, disruption, personal challenges, health problems and family demands. Her style is direct, empathetic and real. Nothing is ever sugar coated and its all about YOU. How refreshing is that!

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    E-Com Coach

    Get your online business working

    Jen started her own e-commerce business with a website and a product. Its not on Amazon, its not on E-Bay, its not a drop shipping business and its not a fancy 'buy my course and learn how' system. In January 2018, Jen found a product that was needed in the market, made it, innovated it, set up a website and started marketing and selling it.


    She's grown that business to a massive 7-figure business (and growing) and knows how to start from scratch. How to leverage social media, influencers, manage copy-cats, supply chains, cashflow cycles. She's also grown her business without any paid product Google Advertising and leveraged Facebook and Instagram to the max.


    The secret is... bloody hard work and doing the things that will create results. It's also not listing to all the marketing "gurus and geniuses" that are trying to sell you online courses that you'll never complete and make you think you can never do it. Jen's coaching and suggestions come from personal experience and insight.


    She also knows how to manage real life commitments, kids, family, pandemics, exhaustion, cashflow and still build a team make a dream become real. If you want to grow your online business, Jen's got the experience and the proven connections to actually help make it happen. Jen will actually show you and give you the tools to do it yourself in an hour or two and you can come back for a top up anytime !

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    Vision & Goal Setting

    Get Clear before you Build

    The fundamentals of business are simple.


    1. Know where you are going

    2. Set the milestones to get there

    3. Do the daily tasks to make it happen

    4. Master the Mundane tasks

    5. Delegate to competent people

    6. Review, Learn & Grow

    7. Repeat Above


    Jen has worked with hundreds of businesses owners to work out what their Vision / Mission and Goals are. Because it’s not always easy to figure this out by yourself nor try to lead the team to follow you either. Jen's with you 100% of the way to help you sort out and articulate your business purpose.


    Over the last 20 years, Jen’s developed a very simple one day session (depending on how big your team is, could be only half a day) where you can get all of this sorted out – no kidding. One day is all you need. Ideal for small businesses, professional practices, manufacturers, local government, charities, not-for-profits, and corporate teams. For new projects, pivoting businesses or start-ups.

    Get everyone focussed on the core purpose of the organisation and then work together for a common goal.


    Great for entrepreneurs and also leaders of teams. Jen's experienced delivering this to one or many.

  • Who is Jen Harwood? 

    Entrepreneur, Mother, Adventurer, Award Winner, Community Builder

    Adventurer & Traveller

    Gearing up to go international

    Single Mum of One

    Left an abusive marriage with her 3 yr old in 2014

    Community Builder

    Creating Jobs, opportunity & growth throughs

    government grants & programs

  • Testimonials

    What clients say about working with Jen the Jenerator!

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    Transport Services

    Bendigo Airport Service

    We were making business decisions without careful planning and in no logical and workable order. Jen steered me in the continuous progress towards the successful completion of our own business plan. She inspired and helped me plan and implement actions for the future, to take advantage of changes and opportunities and guide us to success AND to build a successful platform to cope with our growing business. I really liked Jen’s ‘optimistic’ attitude. She inspires motivation and action in her expertly delivered sessions that are fun and inspirational.

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    Business Advisor

    Craig Potter

    "Jen Harwood is at the forefront of speaking and coaching and inspiring others to be their best. I had the privilege of working alongside Jen and witnessing her leadership and passion for creating lasting change with her clients and those she comes into contact with. There are zappers and sappers in life and in business and Jen Harwood is a zapper - someone who makes you confront if you are truly up for the fight and bringing the required energy and positive attitude to the table to make it happen. If you want to make stuff happen in your business, I'd recommend you start with someone like Jen Harwood who has the congruency, the tools and the desire to get it done."

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    Tourism Sector

    Kathryn Mckenzie

    Jen Harwood has worked with tourism businesses over the past few years delivering a series of Business Planning workshops. This has involved group workshops and individual business coaching in reviewing business plans with a view to growing their business. The tourism operators involved have welcomed Jen’s energy, leadership, strategic direction and mentoring, bringing real changes to their business practices and bottom line results. She's really created value. Kathryn McKenzie, Tourism Bendigo.


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    Corporate Legend

    Iggy Pintado

    A"I’ve found Jen to be one of the most prolific and practical thought leaders and business coaches I have ever had the pleasure to meet. She is in that rare category of business advisers who can explain and express business concepts while possessing the gift of developing practical and implementable programs to make them happen, to achieve results and desired outcomes. Jen continues to inspire others through her messages, her programs and her personality. She is a motivating communicator, value creator and most importantly, a true business champion."

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    Business Consultant

    Clare Fountain

    "I have hired Jen as a business coach and worked with her for several years on my business. Jen is someone you can trust to do what she says she will do. She regularly exceeds expectations and makes working with her fun. Her energy and enthusiasm is infectious and is combined with years of experience and a passion for knowledge. If you want to have someone either on your team or to support you and your team I recommend that you use Jen – you will be blown away by the results that she supports you to achieve."

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    Bendigo Bank

    We were looking for someone who could assist our teams with networking and personal development and we finally found Jen Harwood. Jen was someone who was interested in listening to what our needs were first, then went about delivering a tailored sales and communication training program to meet our needs. Jen was very enthusiastic and created excitement in her presentation and brought her professional and personal experiences to the team in a fun and interactive way.

    John Sirolli - Bendigo Bank


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    SB Libris

    At SB Libris, we enlisted the help of Jen Harwood in 2007 when the time came to grow our business. Regular meetings with Jen and others from her extensive network of professionals enabled us to set realistic goals and strategically plan our growth. The advice and guidance we received was excellent and the results were beyond our expectations. A highly valuable experience for any small business!


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    Travel Industry

    Sarah Wainright

    The coaching I’ve received for my business Eaglehawk Cruise & Travel with Jen Harwood has been invaluable. Not only has it challenged the way I was looking at my business but it’s taken me out of my comfort zone and helped me strive to reach our full potential. I would without hesitation recommend Jen the Jenerator to any business new or established who are looking to take the next step.

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    Audio Visual

    John Power

    Around 12 months ago our business was only just ticking along. We had lost a key staff member and I had lost that get up and go attitude that I had in the rest 15 years of trading. Jen Harwood has totally turned this around. The business has a new class image and great future plans. I now love coming to work every day again, thanks to Jen!

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    Ellery Publications

    Our automotive repair manual publishing company is quite unique with only a hand full of

    similar publishing companies worldwide. We needed a plan for the future. Jen and her team specifically coached us in planning our marketing and operations strategies as well as looking at a succession plan for the future. I would recommend The Jenerators to any company wishing to forward plan their activities and growth.


  • Shop Now

    Work with Jen directly or get her products here

  • Contact Jen

    Want to work with Jen or find out more? Send her a message below

Privacy Policy
At www.thejenerator.com we are committed to protecting your privacy as an online visitor to our website. We use the information we collect about you to maximize the services that we provide to you. We respect the privacy and confidentiality of the information provided by you and adhere to the Australian Privacy Principles. Please read our privacy policy below carefully.
You may change your details at any time by advising us in writing via email. All customer data collected is secured against unauthorized use or access. Credit card information is not stored by us on our servers.
We receive and store information you enter on our website or give us in any other way from time to time. You may provide basic contact information such as your name, phone number, address, and email address to enable us to send information or process your product order and we may also collect additional information at other times, including but not limited to, when you provide feedback, change your content or email preferences, respond to a survey, or communicate with our customer support.
We may use personal information collected from you for the purpose of providing you with direct marketing material, updates regarding our website and information in the form of a newsletter. This will only apply if you have registered or subscribed to such publications by registering your details with us. However if you wish to cease receiving any such information you may let us know either by email or unsubscribing at any time and your request will be actioned immediately.
Individual profile and company details are not used for any other purpose. Details are only supplied to a third party supplier when it is required by law, for goods or services which you have purchased or to protect our copyright, trademarks and other legal rights.
We respect the privacy of our online visitors. We may collect information on or through this website that can personally identify you. For example, we collect personally identifiable information which you volunteer to us to respond to visitor questions and comments about us and our products and services, and to mail e-newsletters (“Personal Data”).
We will use all reasonable means to protect the confidentiality of your Personal Data while in our possession or control. We will not knowingly share any of your Personal Data with any third party other than our service providers who assist us in providing the information and/or services we are providing to you. To the extent that we do share your personal information with a service provider, we would only do so if that party has agreed to comply with our privacy standards as described in this privacy policy. Some of our service providers may be overseas and may not be subject to Australian Privacy Laws. Please contact us if you require specific details.
Any non-personal information, communications and material you send to this website or to us by email, or which we obtain from third parties without promises of confidentiality, may be kept, used and disclosed by us on a non-confidential basis. We are free to use and reproduce any such information freely, and for any purpose whatsoever. Specifically, we will be free to use any ideas, concepts, know-how or techniques contained in such information for any purpose, including developing, manufacturing or marketing products.
A cookie is a small file placed in your web browser that collects information about your web browsing behaviour. Use of cookies allows a website to tailor its configuration to your needs and preferences. Cookies do not access information stored on your computer or any personal information (e.g. name, address, email address or telephone number). Most web browsers automatically accept cookies but you can choose to reject cookies by changing your browser settings. This may, however, prevent you from taking full advantage of our website.
Our website uses cookies to analyse website traffic and help us provide a better website visitor experience. In addition, cookies may be used to serve relevant ads to website visitors through third party services such as Google Adwords and Facebook. These ads may appear on this website or other websites you visit.
Disclosure about collection of data: Third parties, including Facebook, may use cookies, web beacons and other storage technologies to collect or receive information from our website and elsewhere on the Internet and use that information to provide measurement services and target ads. You can opt out of the collection by visiting sites such as http://www.youronlinechoices.com.au/, and https://adssettings.google.com/. You can find more information on the OAIC website.
We may from time to time need to disclose certain information, which may include your Personal Data, to comply with a legal requirement, such as a law, regulation, court order, subpoena, warrant, in the course of a legal proceeding or in response to a law enforcement agency request. Also, we may use your Personal Data to protect the rights, property or safety of www.thejenerator.com our customers or third parties.
If there is a change of control in one of our businesses (whether by merger, sale, transfer of assets or otherwise) customer information, which may include your Personal Data, could be disclosed to a potential purchaser under a confidentiality agreement. We would only disclose your information in good faith and where required by any of the above circumstances.
We do not and will not sell or deal in personal or customer information. We will never disclose your personal details to a third party except the necessary information required by providers of products or services you have purchased or to protect the rights, property or safety of www.thejenerator.com our customers or third parties or if required by law.
We may however use in a general sense without any reference to your name, your information to create marketing statistics, identify user demands and to assist it in meeting customer needs generally. In addition, we may use the information that you provide to improve our website and services but not for any other use.
We strive to ensure the security, integrity and privacy of personal information submitted to our website, and we periodically update our security measures in light of current technologies.
This website may contain links to other websites. These links are meant for your convenience only. Links to third party websites do not constitute sponsorship or endorsement or approval of these websites. Please be aware that we are not responsible for the privacy practices of such other websites. We encourage our users to be aware, when they leave our website, to read the privacy statements of each and every website that collects personally identifiable information. This privacy policy applies solely to information collected by this website.
As we plan to ensure our privacy policy remains current, this policy is subject to change. We may modify this policy at any time, in our sole discretion and all modifications will be effective immediately upon our posting of the modifications on this website. Please return periodically to review our privacy policy.
If you have any questions or concerns at any time about our privacy policy or the use of your personal information, please contact us at info@thejenerator.com and we will respond within 48 hours.
Terms & Conditions
The Jenerator Pty Ltd respects your privacy. Any personal information given to us will be kept secure and confidential. 

The Jenerator Pty Ltd will never sell or disclose any personal details to any third parties unless we are required by law, or the business is sold or merged with another entity.

While we take every step to ensure only authorised personal have access to your details and this is kept confidential but we cannot completely guarantee any unauthorised access.
When you subscribe or make a purchase online we will use the information given to deliver our newsletter or to notify you of special offers unless you request otherwise.

Should you wish to be removed from the The Jenerator Pty Ltd database please email us at info@jenharwood.com or if you have any questions concerning our privacy policy please email us at info@thejenerator.com

Please note if you should require or request any information we have relating to you we are happy to provide this to you after we have taken reasonable steps to verify your identify.

By using the shopping services of Jen Harwood you agree to provide information. You may update this information at any time. We do not keep any credit card information.

We know that your privacy is important to you, so it's important to us as well.
You can read the full details of our privacy policy below. As a quick summary:
•	We only ask for personal information that we require.
•	We'll tell you what information we have recorded about you.
•	If you would like any personal information changed or deleted, just ask.

Who we are 
This website is operated by The Jenerator! Pty Ltd. Our postal address is PO Box 161, Cremorne, NSW, 2090, Australia and our contact details are at the bottom of this page.

What we know about you 
When you visit our website, our Web server automatically records some general information about your visit, but does not recognise or record any individual information about you. The information we record and use for statistical purposes is:
•	Your server address
•	The date and time
•	The pages accessed and documents downloaded
•	The previous site visited
•	The type of browser used
We don't record any information that can identify you personally (for example, your name, e-mail address or phone number) unless you give us this information voluntarily.

Your e-mail address
We do not know your e-mail address unless you give it to us. We only record your e-mail address if you send us a message, either directly or by signing up to our newsletters or on-line courses. We will use it only internally within the organisation, and will not disclose it to other organisations without your permission. If you have given us your e-mail address, but do not want to receive e-mails from us in the future, please let us know by sending us an e-mail at the above address.

How we use this information 
We use this information to improve the content of our website and analyse what pages people visit, and to keep in touch with you.

Who has access to your information? 
We use this information internally and share it with other people or organisations who need to know it as part of working with us in our normal business activities (e.g. sub-contractors). When we share this information with others, we require them to sign an agreement to keep this information private.
We do not share your personal information with others except under these conditions, and we do not disclose or sell your personal information to others for use in mailing lists or databases.

Future Variations 
If our information practices change at some time in the future we will post the policy changes to our website to notify you of these changes and provide you with the ability to opt out of these new uses. If you are concerned about how your information is used, you should check back at our Web site periodically.

Upon request, we'll tell you what information we have recorded about you. For your own protection, we generally ask you to make this request in writing, so that we can verify your identity.
If any of the information is incorrect, or you want us to remove all information about you, please contact us and we'll amend it promptly.
If you feel that this site is not following its stated information policy, please contact us at the above addresses or phone number.
In general, we value your privacy, and will only continue to correspond with you if either:
•you give us your e-mail address or postal address for this express purpose (for example, if you sign up to our newsletters or on-line courses, or request information about our products and services); or
•we have an existing business relationship (for example, you have bought our products or services).
In any case, if you do not wish to receive such mailings in the future, please let us know by sending us e-mail at the below address or writing to us at our postal address.

More Information
If you would like to know more about online privacy, visit The Australian Privacy Commissioner's Web site.